Lower price for BlackmagicDesign Cinema Camera + Software Updates

Lower price for BlackmagicDesign Cinema Camera + Software Updates

BlackMagicDesign today announced multiple software upgrades for their ATEM Switcher and HyperDeck Shuttle.

The big news is that the original 2.5k BlackMagic Cinema Camera (BMCC)  has had a serious price reduction, to a MSRP of $1995.00 as well as announcing that the BlackMagic Pocket Cinema Camera is now shipping and that the 4K Cinema Camera will be delayed.

The release  below for our readers

_________________________________________

Hi,

I wanted to email you about some exciting updates. We have new software for ATEM switchers, HyperDeck recorders, and desktop video products, as well as a fantastic price reduction and shipping update for cameras.

Camera Update

The new Blackmagic Pocket Cinema Camera is now shipping and there is a software update for it posted on our web site.There are some new features in the software for the Pocket Cinema Camera. You can now focus by pushing the focus button when using an active MFT lens. This makes it very easy to accurately focus. The focus peaking feature is still there and you enable it by double pressing the focus button. The focus zoom feature is enabled by double pressing the OK button.

There will be an update for the 2.5K Blackmagic Cinema Camera soon that will also add these features, plus new de-bayer processing that will improve the cameras sharpness when shooting non RAW files.

The Blackmagic Production Camera 4K is not yet shipping as we need some more time. Our first batch of sensors was delivered only this week, so we have not been able to complete the software for the camera. We expect to start shipping in about 3 to 4 weeks once the final software work and testing is completed.

Blackmagic Cinema Camera Price Reduction

We have worked very hard over the last year to be able to build the Blackmagic Cinema Camera at a lower cost so we can reduce the price and allow access to digital filming to a wide range of cinematographers and photographers.

We have done it and from today the Blackmagic Cinema Camera EF and MFT models will be reduced in price to US$1,995. This is very exciting and is one of the proudest moments of my life to be able to do this!

I think people will be able to use the savings to invest in some exciting lenses and rigs to really boost the creative possibilities. The Blackmagic Cinema Camera is a fantastic design that’s now well proven. The advantage of the 2.5K sensor is it has enough resolution to eliminate the bayer resolution loss of a HD sensor, but when shooting RAW it produces files that are too not to big to store and work with easily. It’s a fantastic solution.

All orders placed that have not yet been filled, can be reduced to the new lower price.

HyperDeck Software 3.8

We have an exciting new version of software for the HyperDeck SSD recorders and this new update adds 6G-SDI support on the output for HyperDeck Studio Pro and adds on screen menus to both HyperDeck Studio models where you can set formats and other features. We have also added a new ethernet remote control support.

This is really easy to use and you connect HyperDeck to your network, set the IP address of the HyperDeck in the menu and then Telnet into the HyperDeck to get control. If you type play, the HyperDeck will play and if you type stop, then HyperDeck will stop. You can get clip lists and all kinds of control functions. There are more details in the instruction manual on the protocol.

This update is free of charge and on our web site now.

ATEM Switcher Software 4.1.1

We have a new software update for the ATEM switchers and it’s a big update with lots of new features. It includes a new save and restore that allows you to save the state of the switcher into an XML file, including all your media pool, into a folder of images. You can load that XML file back into the switcher to fully restore it with all settings and media back online.

You can even save parts of the switcher, such as a single keyer or even SuperSource and use them like Marcos. If you save the switcher, you also have the choice to load parts of the switcher, or the whole switcher. You can keep saving to keep rolling backups and each XML file is like a time based snapshot of your switcher state through the whole job. The media pool will keep adding any changed images to the media folder so you will get all media that’s used in the job and can restore back to any point in time. Its very powerful.

We have also been opening up some of the power of the new ATEM Production Studio 4K model that includes HDMI and 6G-SDI that operates in SD, HD and Ultra HD resolutions. This update now adds new 1080p progressive video formats including 23.98, 24, 25, 29.97, 50 and 59.94fps. This really opens up the number of devices you can plug in.

This update also fixes a bug in the ATEM Production Studio 4K that stopped some devices using RGB HDMI such as Playstation, Xbox, computers and GoPro cameras from working with the switcher HDMI inputs.This software update is available now from our web site for download.

DaVinci Resolve 9.1.5

We have a small software update for DaVinci Resolve 9 that adds improved compatibility with Avid Media Composer 7.0 round trip, supports reel names in Final Cut Pro X XML, adds support for Avid EuControl Software Package Version 3.0, improves handling of multi track Quicktime audio files and adds improved Cinema DNG file format support.This update is available for download from our web site.

Desktop Video 9.7.7

This new software update now adds support for the 4K DCI modes and adds improved compatibility for HDMI on the UltraStudio 4K and the DeckLink 4K Extreme models. We have also improved support for Avid Media Composer for the UltraStudio Mini Recorder and DeckLink Mini Recorder models.This software update is available now for download from our web site.

Regards,

Grant Petty
Blackmagic Design

 

 

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About the author

Contributor Gary Adcock specializes in creating and streamlining workflows for Episodic and Feature Production and Post-Production. Gary's extensive knowledge in Camera Technology, Image Acquisition and OnSet Data workflows is regarded by many as one of the most knowledgeable resources in the industry. With emphasis on understanding camera and production technologies and how they relate to post production and delivery. Gary assisted in writing the Data Handling Procedures and Best Practices documentation for IATSE Local 600 (Cinematographers Guild) as part of an ongoing education initiative project. Gary also regularly contributes to Macworld Magazine, as well as now being a regular contributor on Zacuto.com, he is also a moderator and blogger at CreativeCow.net Gary’s client list includes: Adobe, Aja Video, Apple, Arri, Autodesk, Sony, Panasonic, and JVC. Media outlets like CNN, MSNBC, Discovery Networks, MTV, WGBH (Antiques Roadshow), FOX, National Geographic Inc. and the Nat Geo Networks worldwide. Commercial clients include such prestigious brands as McDonalds, Taco Bell, HBO, MLB, NASA, Citibank, NBA Entertainment and NFL Films. Recent Production Work has included Transformers Dark Side of the Moon 2011 (3nd unit), Just Like a Women (2012) (data and dailies colorist), NBC's Playboy Club (camera tech), ABC's Detroit 187 (remote recording technologies). Gary can be followed on Twitter @garyadcock or on his new Wordpress blog about Technology and the Chicago food scene at http://garyadcock.com

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